ቁልፍ ቃል Intelligent

"The Way It Is," a Sunday night one-hour show, aired from September 1967 to June 1969. Under the executive production of Ross McLean, following the success of similar CBC programs, it attracted up to 60 contributors, aiming to challenge viewers with compelling content. Hosted by John Saywell and Barbara Frum, who honed her interviewing style here, it featured Patrick Watson, Warren Davis, Percy Saltzman, Ken Lefolii, Peter Desbarats, and Moses Znaimer. Segment producers like Perry Rosemond and Peter Herrndorf worked on the show, which covered diverse topics via studio interviews, music, commentary, panels, and documentaries. While not pushing controversy, it contributed to national dialogue. Notable productions included documentaries on airline safety and Vietnam, setting a serious tone for its era. Its influence extended to later CBC shows like the fifth estate and The Journal.